Buying guide

Organize the decisions before quotation.

Use this guide to structure the product, application, construction, branding, and pack-out questions that affect a private-label sock program.

Send a construction brief
01

Application

Name the channel, wearer, season, activity, and expected use.

02

Material direction

Share a material target or reference sample, and identify composition details that need confirmation.

03

Construction

Consider height, cuff, toe closure, knit density, cushioning, mesh, compression, arch detail, handfeel, and care.

04

Brand and pack-out

Include artwork, colors, size run, label, pair presentation, assortment, retail information, and destination.